For NBA 2k10 , the custom sneaker option is really something great. As avid players ourselves, when a player is traded or just on a different team, their sneaker color does not change. And it gets annoying seeing Ray Allen’s green sneakers on the Knicks. No thank you. So the customizer is happily accepted. Also be on the lookout for the Xbox 360 downloadable demo with the Summer league for rookies. No word of release of the actual game yet though. We cannot wait